styling & graphics
How i work
watching & feeling
Outreach trend research in Denmark and abroad including visiting fairs, participating in seminars, following blogs, reading magazines and books, travelling, visiting stores and museums, talking with academic experts and hip trend setters, focusing on fashion, lifestyle and retail = A large dynamic trend pool with a lot of knowledge, which is very useful and inspiring for companies.
translating & guiding
Filter and clarify the many trends in the trend pool and combine them into easy-understandable themes. Create and visualise fully theme concepts that frame the future trends. Uniquely translated for each customer based on their image profiles. It can include colour scales with basic and contrasting colours, inspiring images and words, design details and IT items/products that are must-haves for the mentioned trend themes.
activation & action
Building bridges between trends and business by making the translated trends themes into usable solutions. Creating and developing unique concepts and designs using graphic design, styling, PR or all of them.